It’s always exciting to launch a new brand when a new Invercargill business starts up in town. Working It Out is focused on Employment Relationships and Health & Safety Guidance. Using typographic elements we developed a logo design to symbolise the business focus – ‘to create and maintain a positive relationship between employees within an organisation’. Working closely with the owner Auriette, we made sure her personal preferences for colour and style were reflected in the final brand design.


Once the brand design was finalised we prepared a set of templates for company documents, including business cards, letterhead, and email signatures, that apply the logo design in a friendly, non-distracting way. Thanks so much for the great feedback Auriette.

Emotive Design developed the most amazing logo for my new business. Ian at Emotive Design stepped me through the process, was patient, supportive and delivered quality work within the time frame we agreed. I would recommend the design services of Emotive Design to anyone or business wanting branding.


– Auriette Gilmour Working it out Limited