![logo](https://emotivedesign.co.nz/wp-content/uploads/2017/03/Emo-Logo-on-blue-BG.png)
Kings Seafood asked us to design a pouch that would stand out on the shelf in the supermarkets. The irregular and differing shape of the package contents required a functional and flexible design that would frame the product as well as enhance the freshness. On the back of the packaging we created a mock up of a newspaper that told the story of the Kings brand.