The Grille Cafe

The Grille Cafe located at the amazing Bill Richardson Transport World is passionate about quality food, and creating great experiences for their customers – which is probably why it is a favourite for many Southland foodies.

To celebrate an icon of the deep south – the Bluff Oyster, we were asked to create an identity for their Pop Up Oyster Bar that would make it’s first appearance at the Bluff Oyster & Southland Seafood Festival. To keep it in line with the overall Transport World theme – we drew inspiration from vintage packaging labels, carefully selecting a font and creating an illustration and colour scheme to fit with the vintage theme. Apart from applying the final logo to signage and clothing we also helped to create a buzz leading up to the Festival by producing print adverts and social media imagery.

If this fuels your appetite for a new logo, please don’t hesitate to get in touch!