Brand Logo BriefStep 1 of 4 - Your Info25%Your Name* First Last Your Email* Phone NumberHow did you find out about us?Google Search? Through a friend?Please enter the name of your company exactly as you would like it to appear in your logo. (e.g. ‘The Warehouse’)*Tagline (optional)New design or re-design?Is a new brand design or a re-vamp of an exisiting brand design?New brand designRe-Design for exiting brandPlease describe your products or services:e.g. ‘Our customers are mainly truck drivers who hope to spend the night in a familiar environment. Our customers are 40 or higher, and they prefer to pay some extra money to get a well-furnished bedroom and personalised service’Target Market: Who are your customers? Where are they? Is your products/services aimed at a particular sex / age / income range / group?(e.g. ‘Our company provides computing equipment, including data processing, data storage, printing, imaging and application servers hardware; we also provide consulting services to implement information technology solutions’)Who are your competitors?Provide the names and websites of your competitors.What are the key features and characteristics that differentiate your business from its competitors?Logo Personality*Here is a list of characteristics and attributes prospects and customers may use to describe your business. Select the ten that are most appropriate. Active Adorable Adventurous Ambitious Artistic Athletic Bold Calm Caring Casual Charming Cheerful Chic Classic Clever Collaborative Comfortable Confident Conservative Contemporary Convenient Cool Cooperative Courageous Creative Custom Cutting Edge Daring Dazzling Debonair Delicate Delightful Detailed Determined Direct Dramatic Dynamic Eager Earthy Eccentric Efficient Elegant Enchanting Endearing Energetic Ethereal Exciting Exuberant Fabulous Familiar Fashionable Festive Fierce Flirty Formal Frank Fresh Friendly Fun Functional Funny Futuristic Generous Gentle Glamorous Graceful Hip Hilarious Historic Impactful Industrial Informal Innovative Inspiring Intense Intentional Inviting Irreverent Jolly Joyous Low Maintenance Lively Lush Majestic Mature Modern Natural Nifty No-nonsense Nostalgic Organic Plain Playful Plucky Powerful Professional Proud Quaint Quirky Radiant Rebellious Reflective Relaxing Reliable Retro Revolutionary Romantic Rustic Scholarly Secure Sensitive Serious Silly Sincere Sleek Smart Soothing Sophisticated Stable Stimulating Striking Strong Stunning Sustainable Swanky Timeless Tranquil Trustworthy Unconventional Urban Versatile Vintage Whimsical Wild Witty Wistful YouthfulHow will your brand logo be used?*Select the applications to which the new logo will be applied. Add others in the space provided. Business cards Stationery Newsletter Building signage Vehicle signage Promotional brochure Advertising Packaging Exhibits Websites/email Clothing Social MediaLikes and dislikes?Here is the place to list those preferences and prejudices that might mitigate a particular direction for exploring logo candidates. Examples: “Make sure the logo concept take a rectangular shape”, or “‘I do not want to see a picture of a hammer, because it identifies to my main competitor’)”.Do you have a preference of colours in your logo design?(e.g. ‘I’d like letters in black, a drawing in red and orange, and background in white)InspirationEnter the websites of brands that you like. Describe what you do and don’t like with each oneUpload your current logoDo you have any concerns or worries?Don't hold back. We want to know it all so that we can make this a good experience for everyoneWhat is your timeframe for the project?*I have an exact launch date (enter below)I need it NOW!As quick as possible (< 2 weeks)Soon (2-4 weeks)No rush (4-8 weeks)I don't mind waiting / future project (8+ weeks)Launch DateShown as dd/MM/yyyy. Not that funny backwards date style Date Format: DD slash MM slash YYYY NameThis field is for validation purposes and should be left unchanged.
